Visual Identity
More
Play showreel
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182e5cc4f584ffb6c49d_house-advantage-ipad.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182e6a49356fb4256f29_house-stationary-1.jpg)
Project details
For more than four decades, House of Electrical has solidified its position as a prominent global leader in the realm of electrical supplies, automation, lighting solutions, cable assembly, and power distribution.
Crank Studio collaborated with House to deliver a comprehensive rebranding and digital transformation initiative, enabling the transition of their products and services to an online platform. This endeavour not only enhanced the digital presence but also introduced a novel brand experience tailored to the contemporary digital landscape, benefiting both customers and employees.
Project Focus
→ 001
Brand strategy
→ 002
Web Design
Web design
Web development
→ 004
Graphic Design
Iconography
Marketing collateral
→ 005
Motion
Social
Explainers
2D
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182e8cf0efb47f22fe67_house-social-1.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/654144bc02346498a8b0cb02_house-web-1.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182ea1e25c5c180696ce_house-social-2.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182e7a0d69de7271509f_business-card.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/654254ebb5f2e3b15aa36f70_house-cards.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/654258541aaae5e0fb06c3d9_house-folder.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6541abd8b6af5175ba0eaceb_House-Office-1.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182ef2c4ef02dac56305_House-Truck.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6542653236ef476668ae2b49_House-Truck-1.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182e26fea4fe449f43c0_house-tshirt-1.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540177070bc5e4ec401e846_house-tshirt-2.jpg)
![](https://assets-global.website-files.com/5fb6bcbd118aa173ece55863/6540182ef91505d1356981ca_house-tshirt-3.jpg)