Allesoma engaged Crank Studio to elevate their existing brand while preserving its established equity. Rather than redefining the identity, our approach focused on refinement — enhancing visual rhythm, spatial balance, and motion to create a more expressive digital presence. By introducing a cohesive system of graphic interactions and subtle animation behaviours, the brand gained a heightened sense of depth, fluidity, and modernity.

The result is a carefully tuned visual experience where movement reinforces clarity, and simplicity carries sophistication — culminating in a refreshed website that feels both polished and distinctly alive.